In the WordCamp Saturday afternoon session Google employee Matt Cutts gave a talk about “white hat” search engine optimization–he covered a lot of stuff but he also said that he wasn’t sure if he could get today’s PowerPoint cleared for release on his blog. So for now, here’s a tip about AdSense that I found interesting–if I copied it down right, here’s the way to emphasize your actual content as opposed to having AdSense scan your whole site:
adsense tags–put the ad-relevant info between these:
<!– google_ad_section_start –>
–
<!– google_ad_section_end –>

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By the way the PowerPoint was released–check for it on Matt’s blog.